North Omaha Times

Dodge County's institution invested $3,668,901 on their football teams in 2023, an increase in funding from the previous year, according to the U.S. Department of Education.

This represents 18.3% of all money invested on sport teams at Midland University during 2023.

The average sports expenses at Dodge County have grown 567.9% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$3,668,901	18.3%
2022	$3,573,687	17.6%
2021	$3,606,730	19.7%
2020	$3,637,510	23.2%
2019	$3,209,365	20.4%